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LinkedIn outreach that puts an RPO firm in front of hiring leaders

Digicomplish is a Delhi-based company offering talent fulfilment and recruitment, digital solutions and upskilling programmes. We set up targeted LinkedIn outreach so their recruitment services reached the HR and talent acquisition leaders who buy them.

29%
acceptance rate
9%
reply rate
18
meetings booked

Measured over 12 weeks. Source: LinkedIn Sales Navigator and the lead tracker.

PROJECT SNAPSHOT

Digicomplish

Client
Digicomplish
Industry
Recruitment Process Outsourcing (RPO)
Location
Delhi, India
Timeline
12 weeks
Services
Profile optimisation, Sales Navigator prospecting, Outreach sequences, Lead tracking
Platforms
LinkedIn Sales Navigator, Lead tracker
Blurred reply inbox screenshot
01 THE CHALLENGE

Where they were stuck

Digicomplish needed a predictable channel to reach HR decision-makers rather than depending solely on passive referrals or warm introductions.

02 THE GOAL

What we set out to do

Build a steady flow of conversations with HR heads, talent acquisition leaders and hiring decision makers.

03 OUR APPROACH

How we got there, step by step

01

ICP and list building

Defined the ideal buyer by role, company size, industry and region, then built filtered lists in Sales Navigator.

02

Profile makeover

Rewrote the headline, About section and featured content so the profile sells before the first message does.

03

Outreach sequences

Personalised connection notes and a 3-step follow-up written for HR and talent leaders.

04

Content support

Posts that build trust with the same people receiving outreach.

05

Tracking and reporting

Every lead logged with its status, plus a Friday report on acceptances, replies and meetings.

04 WHAT WE DELIVERED

The work, in one list

Services used: Profile optimisation, Sales Navigator prospecting, outreach sequences, lead tracking

check_circleIdeal customer profile document
check_circleSales Navigator lead lists
check_circleOptimised LinkedIn profile
check_circleConnection and follow-up scripts
check_circleLead tracker
check_circleWeekly performance reports
05 BEFORE AND AFTER
BEFORE

LinkedIn profile before

Generic headline & unoptimized profile positioning

AFTER

Optimised LinkedIn profile

High-converting positioning tailored to HR leadership

WHAT THE CLIENT SAYS
“The lead pipeline generated over 12 weeks opened doors directly with VP and HR heads we could not reach before.”
Sumit Sharma
Founder, Digicomplish

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